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Preserving the environment is of course our daily priority!  

To respect the framework given by the Paris agreements and limit global warming to less than 1.5°C, we apply the specific objectives formulated by the SBTI (Science-Based Target Initiative) which helps companies to put in place an ambitious environmental policy.

We are ambitious, since the long-term goal is to move towards carbon neutrality and therefore reduce our CO2 emissions by 90% in absolute terms by 2050. In the shorter term, we are working hard to reduce our CO2 impact by 20% by 2026 (vs 2021). Yes, it's good to think big, but the small steps we take will enable us to achieve the goals we set ourselves!
In order for our teams to be concrete from now on, short-term objectives have already been put in place to help reverse the emissions curve for as early as 2025.
We therefore have three years to act, three years to transform ourselves and this transformation is already more than 600 of our products are now eco-designed, that is almost 1 in 5 🌱💪🏻.
While this may seem low to you, bear in mind that it must be compared with the number of references we have, especially spare parts!
 
The sustainability of our products also means that we can offer repair solutions for as many of our products as possible. This year, we have doubled the number of products repaired, with over 8,000 products that will not be thrown away thanks to this more sustainable solution! Our goal is to have a minimum of 37% of products repaired by 2026!  💪🏻

We don't stop there!
Today, in addition to the eco-design actions that are being carried out on our products, we are proud to be involved with associations that work to protect and educate our environment. This year, Quechua is continuing to support 3 associations and their projects, for long-term action!

During the summer of 2023, one of them has just made a major breakthrough in its fight to protect the environment.

The Conservatoire Des Espaces Naturels and their Ice & Life project recently published an article entitled Future emergence of new ecosystems caused by glacial retreat in the prestigious international journal Nature!

The first scientific article to discuss the future of the world's glacial surfaces, how to protect them and post-glacial ecosystems.

This is significant recognition of the quality of the work carried out by the association's research team and the impact of our financial contributions on their ability to carry out high-level studies!

As a company committed to preserving the environment, we are delighted to see our support translated into scientific advances that contribute directly to preserving ecosystems.

Haaa the choice of colours, this is a subject that makes everyone react to almost every product launch!
We receive a lot of feedback from you concerning this subject!
You can imagine that choosing colours is not that easy.  

However, we are working hard to offer you a sportier and brighter range of colours, which means choosing brighter colours.  
But, it’s all about finding the right balance.

On the one hand, there are the bright colours that bring visibility, dynamism and desirability to our customers, both on the shop’s shelves, online and even on social media.  
On the other hand, we have the more “neutral”, more “all-purpose” colours, which today represent a large proportion of our sales.
Yes, we must admit that bright colours do not perform as well as the others and that it is the economics that determine the final choice of colours.  

More neutral colours are also more durable and allow for more sustainability by developing ecological dyeing solutions, such as « Dope Dye » which reduces the volume of water used when dyeing the yarns.

Our project group, dedicated to sunglasses, promises you that the next collection is going to be very exciting.                                                                                                                                         
From the "first price" range onwards, there will be some changes with a new MH 100 model that has been redesigned and modernised!

For the 500 range, there will be a big change with the arrival of a NXT photochromic lens (produced by Julbo’s supplier)!
You will therefore find on the shelves a new MH570 model with an HD lens for the classic version and an NXT lens for the photochromic version, all with a modernized design!
New colours are also expected for the MH530 model.
Thanks to your feedback on how to distinguish the different ranges between the entry 100 level and the top 500 level in the stores, a more qualitative protection pack will be proposed.
Something else new in order to bring an even more technical guarantee to our sunglasses: all or almost all of the lenses will now be engraved with their advantage or their specificity: ex: Category 3, Cat 4, HD...
And be ready as we are working on the integration of RFID directly into the temples of the sunglasses to save even more time!
Once the last technical constraints are settled, this innovation should be on the shelves by 2024 😎.

From next year, you'll be able to discover our limited edition SH900 full lense goggles, with a design worthy of all your sports and everyday outings! The nosepiece and temples are perfectly adjustable to suit everyone's tastes! We can't wait to present it to you very soon...

The challenge has been met!
Our teams have been fully committed to these issues!
It all depends on the materials used:
This year was marked by the arrival of the Airseconds 4.2 Polycotton tent!
This material provides a better resistance to UVs, offers better breathability and boosts significantly the life span of the tents!
This is also due to the spare parts which are available in-store or on-line, and repairs can be done in the DECATHLON workshops, but also to all the validation tests taken out to guarantee quality products!

Didn't you know that?
Pictures are worth a thousand words so this way please 👉🏻 !

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